Spending Power

Spending Power at Marketplace Events Home Shows

No other form of advertising or marketing delivers a year’s worth of sales in just 10 days. The Great Big Home + Garden Show, from proven leader Marketplace Events, is your chance to sell face-to-face to homeowners eager to buy. And they’re more eager than ever!  Our consumers are ready to tackle their projects with ample budgets to make their dreams a reality. 1 in 3 attendees have projects with budgets $20K+!*
*From Spring 2022 MPE consumer home show research

Our average household income for our spring 2022 shows was $131,000!                                                                                                                                                                                                                                                                                                                                                                            

80% are in the planning, budgeting, demolition or construction of a home improvement project during their visit at the show.

Our home show consumers are planning projects more than ever. 76% (basically 8 out of 10 consumers on show floor) have a specific project in mind and are coming to the show to shop for that project.                                                                                                                                                                      

Our home show consumers are also planning larger reno projects in greater numbers than prior years. More than 63% of our home show consumers are coming to the show for these high-ticket home improvements.